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My, a bridge analogy, how unique! No, wait – this is no ordinary bridge. The Firth of Forth rail bridge located west of Edinburgh was built to last, using over 50,000 tons of steel with some structural members as large as 12 feet in diameter. This cantilever style bridge is the kind a child might construct, but in its massiveness is dependability, and beauty.
The postage stamp imagery adds a distinctive look to the logo and conveys the sense of being well-traveled. We bring experience gained from around the world, with perspectives that are unique and valuable.
We use the symbol 橋 (pronounced hashi) to underscore our strong connection to Japan, and to reference the compound word 橋架架けけ (hashi-kake), meaning “bridge-making / cross-linking.” We take seriously this role, helping to make meaningful connections that broaden your opportunities.
An old Australian expression, “Good on you, cobber,” (cobber meaning mate) is often abbreviated in four simple syllables. When things are right, when a job is well done, when complexity has been whittled away to reveal a clear solution, we can say with satisfaction, “OnyaCobber!”
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